New Year, Take Stock. First Step: The Business Management Audit

At this time each year, organizations launch many new initiatives, to improve their businesses in marketing, leadership, operations, and profitability.  The first step for each of these projects should be a thorough and comprehensive organization assessment – the business management audit – to provide a solid understanding of “current reality” in the firm.  I’ve received a number of questions recently concerning these assessments – how to approach them, who should lead them, what should be included, and such – and so today I’ll share my thoughts on how to best design, execute, and utilize the business management audit. Again, the […]