The One Thing You Really Must Have

Success in business (and in life) is a function of many things, but short of luck, there is one ingredient we all must have.  Growth, profit and success – for individuals and for organizations – requires a plan. This isn’t news. We all know and understand that a script is necessary for clarifying objectives (mission, vision, strategy) and for detailing the action agenda. We’ve learned and used this before, and pundits and advisors (like me) are constantly reminding us of the importance of the business plan, marketing plan, weight loss plan, and such. So, if planning is so critical, and […]