Choosing the Path Forward

In a strategic planning retreat a few years back, we were debating the appropriate mix of client focus, between acquiring new business and growing the firm on the one hand, and internal initiatives improving the organization on the other. I sketched a picture on the whiteboard similar to the one below, and suggested there were two possible pathways around the firm’s primary obstacles. We called the first of these paths “grow, then fix,” and the second path “fix, then grow.” Before the recession, most professional services firms rode solidly along path #1, employing the ‘grow, then fix’ strategy. Business was […]